How Color&Co Works
Step 1
Connect
Tell us your haircolor goals & we'll match you with an independent, licensed colorist who specializes in the look you want.
Step 2
Consult
Video-chat with your Color&Co colorist who will evaluate your hair and prescribe your formula.
Step 3
Color
We'll deliver your personalized haircolor to your door, with all the tools & tips you need.
A Collaboration
with L’Oréal
Ready to change the way you color your hair? We’ve combined the artistry and expertise of top licensed haircolorists with the advanced research and innovation of L’Oréal to bring you personalized color formulas that deliver amazing results and healthy-looking hair.
Video Chat with a ColoristLearn More About UsYour Personalized Colorbox
Salon-quality haircolor custom blended with exclusive conditioning ingredients for healthy-looking shiny hair.
Try for $9.90
Limited time only. Get $10 off your first subscription order with code COLOR10.
Video Chat with a Coloristor Take the Color Quiz
Inside Your Colorbox
Your Custom Color
Amazing Color, Unlimited Results
Color&Co offers salon-quality personalized haircolor, created with an exclusive L’Oréal formula with professional-grade color pigments, rich conditioners and shine-boosting ingredients. It’s a salon color experience, delivered right to your door.
Discover Personalized HaircolorUp Close & Personal
Your stories, your results
Betty
Color
Confidence
Guarantee
Love your color or your money back.
That's our guarantee.
